Archive for the ‘SEO’ Category

Small Business SEO Boot Camp: Structure Your Data

By Whitney Blessington | January 24th, 2014

Wow – I was excited to get back to blogging until I just read the headline of my own post. Is he for real? “Structure Your Data?” Really? That sounds horribly boring. Don’t judge just yet peeps. This may be the simplest SEO tip you get all year. Oh yeah, Happy New Year by the way. Read More

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SEO

SEO Small Business Bootcamp: What Is A C-Block?

By Whitney Blessington | November 30th, 2013

Every once in a while, we like to try and break down some of the top SEO tools in the industry. Especially those that help educate our clients on the effectiveness of their past and present Search Engine Optimization efforts. When it comes to getting the most bang for your buck out of your interactive agency, education is key. Knowing what tools are out there, how to use them, and partner with your agency rather than totally rely on them to do all the work, will put your marketing strategy in a better position to succeed. Read More

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SEO | Social Media

Don’t Hate: Your Business Needs Facebook and Twitter

By Whitney Blessington | November 18th, 2013

I’ve heard these stories at least a couple dozen times – “I hate Facebook!” … “I don’t understand that Twitter thing.” I know – your business doesn’t need social media. You get your leads from a direct source, your clientele is “old-fashioned” or you simply have a website to “validate” word-of-mouth referral business. Read More
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SEO | Social Media

Don’t Worry About Hummingbird, Trust Me

By Whitney Blessington | November 10th, 2013

If you’re running a business that relies on online lead generation and conversions, or selling products in a straight up or hybrid e-commerce model, then there’s a decent chance animal-names like Panda, Penguin and now Hummingbird have had you all shook up. If you’ve been following Google’s algorithm updates over the last couple years, then you’re likely familiar with the newest one – what’s being referred to as “a new engine” for the beast of a semi-truck that is Google – “Hummingbird.” Read More

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SEO

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